CTV & Video
About us
AdOps Automation as it Should Be.
ADPOINT X1 is a creative management software solution that brings creative workflows into one place.
From the advertiser self-service portal to the ad server or editorial solution, ADPOINT X1 eliminates the need for emails and manual handovers and automatically validates technical and content validation.
It fully automates creative workflows and reduces manual touchpoints, making AdOps far more efficient.
Finally there is a single, SaaS based, platform covering the entire creative process.
ADPOINT Highlights
Receive creatives on time using auto-chasing and the user-friendly self-service portal.
Avoid faulty creatives through instant technical validation and reporting.
Detect restricted content and save manual proofing through the power of AI.
Automate Ad Trafficking and deliver creatives directly to downstream systems.
ADPOINT X1: A brand new user experience
Stunning looks, improved productivity and a long list of new features revolutionizes the way ADPOINT X1 users interact with their valuable data.
Empower Advertisers with
ADPOINT’s Self-Service Portal
Drive advertiser engagement through ADPOINT’s self-service portal. Intuitively and easily, advertisers use self-service tools to upload and approve creatives. ADPOINT handles all advertising formats including rich media, video, audio, native, SoMe and print.
Ensure Quality with
AI-Powered Validation
Detect and resolve technical issues automatically
Advertisers and creative teams receive instant validation reports that highlight incorrect formats, and specification mismatches across all ad types. This early detection helps prevent delays, broken creatives, and poor performance further down the line.
Identify inappropriate and restricted content instantly
Powered by AI content recognition, ADPOINT scans both static and dynamic creatives for inappropriate or non-compliant elements. The system flags issues such as offensive visuals, brand safety risks, and restricted content — reducing the need for manual proofing and vastly speeding up approvals.
Discover the Power of Ad Ops Automation
ADPOINT streamlines your entire creative workflow — from chasing assets to delivering campaigns. It eliminates manual tasks, ensures brand safety through automated validation, and helps your team move faster with fewer errors.
Book a demo today and see how AdOps automation can transform your creative operations.
Creative chasing
Automate creative chasing through individual notification schemes and a branded customer portal.
Tracking and monitoring
Benefit from user-designed workspaces to track every step of your creative workflow.
Validation
Ensure brand safety through comprehensive technical and content validation of digital and print creatives.
Campaign delivery
Automatically deliver approved creatives directly to ad servers and editorial systems.
From Idea to Campaign in One Connected Workflow.
From initial concept to final proof, ADPOINT supports the entire creative journey in one integrated platform. With built-in asset management, seamless design tool integration, and automated proofing, advertisers, agencies, and producers stay aligned at every stage of production.
One Platform for Every Format and Channel
From print to digital, display to video—ADPOINT brings all your ad formats and channels into a single, streamlined workflow. Manage creative delivery, validation and approvals in one place, saving time and reducing errors across the board.
Find more answers
Check our ADPOINT X1 FAQ below
What is ADPOINT X1 and how does it work?
ADPOINT X1 is a SaaS solution for automation of advertising creative management. Through its connection to order management or sales solutions, it uses order data to collect, validate and deliver both digital and print creatives.
It simplifies the ad creative workflow for both ready-made and production creatives and offers a secure portal for advertiser delivery and proofing.
Through ADPOINT X1’s ultra modern browser based interface, all data are tracked in a single solution. No client software needed. ADPOINT X1 also delivers campaigns directly to most ad servers for a fully automated workflow.
ADPOINT X1 is trusted by leading media and publishing companies on four continents.
What types of ad formats does ADPOINT support?
ADPOINT supports a wide range of ad formats for all publishing channels. CTV & Video, Desktop, Social, Mobile & In-App, Audio, Programmatic and Print.
Does ADPOINT work with our order mananagement system?
ADPOINT features standard interfaces for most popular order management solution. And if no standard interface is available, we provide a standard ad format that most systems can deliver. We work with your team to ensure the tightest and most robust integration to put your data at work in ADPOINT.
We don’t have an order management system. Can we still use ADPOINT?
Yes. ADPOINT also connects to your ad server to retrieve campaign information. ADPOINT even provides features to enrich data from the ad server to drive the highest possible level of automation. Get in touch to discuss how ADPOINT can work with your system.
Is ADPOINT suitable for both digital and print workflows?
Absolutely. ADPOINT is designed to manage both digital and print creative workflows in a unified environment, helping teams streamline production and delivery across all channels.
How does ADPOINT help reduce errors in ad delivery?
ADPOINT automatically validates creatives for spec compliance, technical issues, and inappropriate content. By detecting errors early, it reduces manual checks and prevents issues that could delay campaigns or harm brand safety.
Is it possible to validate content
Yes, ADPOINT utilizes various AI-driven technologies to validate the actual content of a creative. Scanning for various (user-defined) categories of content, ADPOINT can flag inappropriate or unwanted content. Categories can even vary depending on ie. the customer, the publication or website.
We work with external agencies. Can they access ADPOINT too?
Yes – external partners, agencies and other external accounts can log in to the portal to access designated campaigns.
Does ADPOINT support Single Sign On?
Yes – ADPOINT supports Microsoft Azure, Google SSO, Octa and Onelogin. Other solutions available on request.
We receive a lot of tag-sheets with hundreds of tags - can ADPOINT help us process these?
Yes, simply upload a tag-sheet to a campaign and ADPOINT will parse and retrieve all tags, just as if they had been uploaded one by one.
Can we use different validations for different creative types?
Yes. Super users can easily set up rules to determine which validation profile should apply to a certain creative type, customer or publication.
Do ADPOINT have a guaranteed uptime?
Yes – our SaaS solutions has a 99,95% availability guarantee.
Is it possible to get off-hours support?
Yes. Off-hour support is an option in all our Service Level Agreements.
Can ADPOINT be used for production?
Yes. ADPOINT manages visuals, production assets and proofing workflows. For print creatives, ADPOINT has a free plugin allowing assets and annotations to appear directly on the canvas in Adobe InDesign. Digital creatives are checked out for local editing and automatically checked back into ADPOINT for workflow continuity.
Who typically uses ADPOINT?
ADPOINT is used by advertisers, media agencies, production teams, and publishers who need to manage creative assets efficiently. It supports collaborative workflows and helps teams stay aligned from creative delivery or production to final publication.
What are the system requirements?
ADPOINT is an app that runs as a SaaS solution. Client computers basically just need a browser.
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Automate Creative Delivery
to Your Ad Server
Never miss a deadline. Stay on top of campaign lead times through direct delivery to GAM, Meta, Xandr and other ad servers.
Build SoMe and Native Ads
in an Instant
It’s blazingly fast to build SoMe and Native creatives in ADPOINT; simply import templates from Meta, GAM and other platforms, add text and images and deliver. That’s it!
Trusted by Media Companies on Four Continents
Partnering with Leading Vendors to the Media Industry
ADPOINT connects with your systems to improve the advertiser experience and drive AdOps automation.
How Rossel modernized its
digital and print advertising
production with ADPOINT
We considered solutions from two suppliers.
Very quickly the choice was in favour
of Integration X,mainly because of their ability
to meet our functional requirements.
Pascal Debaisieux
Corporate IT Operations & Helpdesk Manager, Project Manager
Groupe Rossel